Ideas Create Value
We believe that ideas are the most potent force for business to survive and create value.
But, whilst anyone can have an idea,
not all ideas create value.
Ideas
JJ’s intelligent and engaging team, empowered by digital technology and a culture of collaboration, challenge and change, create ideas with measurable value.
True collaboration requires clients and agencies to communicate, share thinking and the ownership of ideas; acceptance of challenge acknowledges that ideas usually result from identifying the many alternatives; and, in a world that is ever changing, technology is accelerating the speed of change.
An idea that creates value starts with understanding the real opportunities; and the better the understanding and insight, the better the idea.
Clients
Our long-standing client base spans a diverse range of business sectors.
- Automotive
- Financial
- Technology
- Utilities
- Charity
- Leisure
Value
At JJ we believe that you measure value by its perceived worth. It is sometimes tangible – sales performance, market share – but often intangible based on brand advocacy, engagement or customer experience.
Lift The Lid
Organisations don't work with each other; individuals do. Our clients work with us because we're a team of intelligent and engaging individuals with real personality.
Since our formation in 1989, we've understood that open and honest communication is at the heart of all great relationships. And a sense of fun and enjoyment helps a lot too!
What's Piquing our Interest?
Latest O2 campaign features blogging mum
To support the launch of three family products, O2 has hired a former journalist to blog about how technology is helping her life as a busy mum. The “Mum-e” blogger will write about her life and engage with mothers through family forums and social networking sites such as twitter.
Marks & Spencer’s storm in a D cup
Marks & Spencer is axing its £2 surcharge on the price of bigger bras following mounting pressure. Chairman Sir Stuart Rose admitted that the retailer had made a mistake and put out adverts in the national press with the headline “We boobed”.
Literary classics given twitter treatment
Literary classics get the 140-character twitter treatment in a new “survival guide”, tweet-sized down to 140-characters or less. E.g. Jane Austen's ‘Pride and Prejudice’ is Tweeted as: “Woman meets man called Darcy who seems horrible. He turns out to be nice really. They get together.”
Augmented reality eco-style
There is lots of buzz and discussion surrounding AR. You might have seen the recent Ford KA work, we loved ecomagination.
New Google search options
Google recently launched a collection of tools that will let you dissect your results. Go behind the scenes of this new update.
Know your hash tags and tweets
Exposing a more personable aspect of your brand? Many companies are now establishing accounts to speak directly with customers. Great Frog article and research piece by Brilliant Ink.
So what is the world saying about Virgin?
Really cool data visualisation tool that scours 5,000 news articles and sites every second of every day.
